One AI. Every Decision.
AI fluency for real work, not theater.
Turning chaos to clarity.
Why Now
The world is built on decisions.
Most are broken.
We're rewriting the playbook.
Mission
Transform chaos.
Uncertainty → Trust.
Potential → Power.
Vision
Reimagine the human experience with clarity, courage, and sacred order.
Decisions that elevate. Inspire. Transform.
Values
Keep it Clear → Simple. Strategic. Focused.
Keep it True → Integrity. Accuracy. Fidelity.
Keep it Real → Authentic. Genuine. Raw.
Keep it Bold → Disruptive. Courageous. Contagious.
Keep it Human → Humble. Creative. Compassionate.
Keep it Sacred → Authoritative. Transcendent. Infinite.
The Challenge
Not here to build features; here to transform chaos to trust, potential to power.
If you want safety, stay away.
If you think you can keep pace and create the rules, reach out.
From Beauty to Bytes:
Two Decades of Transformation
I've spent over 20 years in the professional world starting as a colorist at 17 and scaling to middle management at a Fortune 500 beauty retailer. Across 15 years there, I held 11 different roles: stores, operations, and senior category manager overseeing a $350M beauty services portfolio. I've rebuilt teams, led through chaos, and learned that every decision at scale either builds trust or burns it.
Now I bring that operational rigor to AI. As a double Sun Devil (ASU, twice over), I take our #1-for-innovation ranking personally. My mission: help leaders cut through the AI theater, overcome the fear, and build systems that actually ship. I care about direct communication, explainability, and trust not hype cycles or feature factories.
My approach is simple: ignore the drama, find the lowest-hanging fruit, and optimize strategically until you win. No fluff. No vanity metrics. Just clarity, velocity, and outcomes you can defend.
I've got the receipts. Let's talk.
Technical Portfolio - AI Trust in Action
From research to production: building trust at every layer
AI Trust Fabric MVP
Decision Integrity Platform —> Economic Observability in Action
A full-stack production application that translates AI metrics into quantifiable business impact. Three core modules built for MLOps clarity:
Tech Stack: Python/FastAPI (backend) • React (frontend) • Render + Cloudflare Pages
AI Research & Education
As part of my graduate studies in AI and analytics, I've explored everything from ANI-to-AGI optimization loops to prompt engineering strategies and trust frameworks for enterprise AI adoption. I also publish Python tutorials for teams new to data science.
Want to go deeper? Explore the full library on YouTube!
Watch on YouTube →How We Work
TrueNorth Hour
Stuck between AI tools? Unsure if your AI strategy is viable or vanity? In 60 minutes, we map your decision, audit your foundation, and deliver a go/no-go recommendation.
Book on Gumroad →AI Consulting Sprints
Your competitors are teaching AI their processes today. Need AI that actually ships—not another proof-of-concept graveyard? I take on two builds per month, first-come-first-served. From data integrity to explainable models to ROI dashboards.
DM on LinkedIn →